FLANNEL sets out to create pieces that will last a lifetime. We don't chase trends or fast fashion. Instead, we seek to create timeless pieces that redefine the meaning of effortless style and will remain in fashion for years to come. We know our customers collect and treasure our pieces, wearing old FLANNEL with new. In a time when many clothes are designed to be disposable, FLANNEL continues to prioritise garments designed for durability and longevity.


    FLANNEL Managing Director John Lawrence designs each men's collection. His wife, Creative Director Kristy Lawrence, designs each women's collection.

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